Are there free SEO tools for subdomains
I'm pretty new to the self employed business arena. I have bought a franchise company. So my understanding of the company web setup is - The Company as the website domain and then the Franchise company/s as subdomains under "Locations" on the company website.
Unfortunately, before I bought the franchise I had no exposure to SEO what so ever. I've been on a really steep learning curve, so steep, I slide back down it a lot!! :0)
I have created backlinks and all social media posts to go to my Franchise Company URL, which I believe is classed as a subdomain.
Analytics show the company domain looks pretty good but how can I find out how my company using the subdomain is performing? Are there any free tools that I can use to get stats on my backlink setup and SEO?
Any help or feedback would be greatly appreciated.