Tiger
Tiger asked
Member (4 upvotes)

What do I rank for

Recently I saw my own site in google results when I was searching competitors and it was not a phrase I had targeted.
It got me wondering I may be ranking for a lot of phrases I don't know about, is there anyway of finding out all the phrases I do rank for in google?
Avatar for member Matt1966
Matt1966
Moderator (243 upvotes)

To check what keywords your website ranks for, do the following:

  1. Go to the Google Search Console (https://search.google.com/search-console)
  2. Click 'Performance'
  3. Under the 'Queries' tab will see all the terms you rank for which have got impressions. 

Another option would be SEMrush or Ahrefs. Both paid services but I believe you get a couple of domain lookups before they ask for a fee.

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1. Look at the "Queries" report. Let's start by identifying the phrases for which you're practically at the top of the search results. It's in this Google Analytics report: Queries > Acquisition > Search Console This report includes: • a list of all the phrases for which you have a ranking and how many times you've been found in Google (impressions) the number of times these words have brought people to your pages (clicks) your position in the search results for the term (average position). 2. Apply a more advanced filter We're seeking terms that are presently ranking well in Google but maybe better. We'll need to apply an Advanced Filter to isolate the phrases for which we have a high ranking but not excessively so. 3. Sort the report according to the ranks. To sort the report, click the “Average Position” column heading. To see the 11s at the top, you'll have to click it twice. 4. Go over the list, look for phrases, and double-check the rankings. You'll notice that this report contains several unusual sentences right away. Things that appear to be unimportant. Don't be concerned about them. Every website has a ranking for irrelevant terms. Ignore them and keep searching. Ideally, you'll come across some buyer-related keywords. Keep in mind that there are two types of keywords... Phrases are entered by people who are investigating a problem but aren't sure how they want to address it yet. Dollar Signs Phrases are sent in by people who know exactly how they want to fix their problem and are looking for a possible answer. They are frequently willing to spend money. 5. Double-check your rankings To double-check your ranks, go to Google and type in the phrases. You'll see that "average position" and "rankings" are not the same thing. You may find that you are ranked higher than the report indicates. Sometimes you won't be able to see your site at all. 6. Look at the page to see how the phrase is utilized. 7. Enhance the page by indicating the phrase's importance. The goal of search engine optimization is to demonstrate relevance. We use on-page SEO best practices suggesting relevancy, which we'll summarise here. 8. Improve the quality of your work! 9. Check your rankings after a few days.
Avatar for member Matt1966
Matt1966
Moderator (243 upvotes)

To check what keywords your website ranks for, do the following:

  1. Go to the Google Search Console (https://search.google.com/search-console)
  2. Click 'Performance'
  3. Under the 'Queries' tab will see all the terms you rank for which have got impressions. 

Another option would be SEMrush or Ahrefs. Both paid services but I believe you get a couple of domain lookups before they ask for a fee.

Good advice?
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In addition to just using GSC you can also use Google's Keyword Planner. Log in to your Adwords account ( if you don't have one create one), then have the keyword planner use your website for keyword ideas. This will give you some addition incite as to possible keywords to target.
You can also use tools like SEM Rush that show you what you are ranking for - then you can do a keyword gap analysis to see what your competitors are ranking for, what is getting traffic and what content you need to develop. It is possible for one page to rank for many (hundreds) of different keywords. It also pays to look at what Google is telling you in the suggested search bar and in the users also searched for section. You can build a good solid list of relevant keywords. Finally, with each, you should think about the search intent and the type of content that each search might be expecting.
Avatar for member Chedders
Chedders
Moderator (243 upvotes)

You have to be a little careful here, Google often show you personalised results, as you visit your own site often it will promote it higher for you in the results. This may not be the case for everyone so you will be seeing quite a different set of results. 

For free the only way is to use search console but as the others have mentioned there are paid for services as well. 

I am often shocked at what google show in search console and for phrases I would never have targeted nor the questions I would have thought of typing in.  

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Avatar for member Saneesh
Saneesh
Member (2 upvotes)

Use our free Keyword Position Checker to see where your keywords rank in Google. Simply enter the domain name, keywords, and search engine, and then press the blue 'Check Position' button.

< snip self promotion is not allowed >

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Avatar for member Etdigitalmarketing
Etdigitalmarketing
Member (0 upvotes)

1. Look at the "Queries" report.

Let's start by identifying the phrases for which you're practically at the top of the search results. It's in this Google Analytics report: Queries > Acquisition > Search Console This report includes:

· a list of all the phrases for which you have a ranking; and

· how many times you've been found in Google (impressions)

·the amount of times these words have brought people to your pages (clicks)

· your position in the search results for the term (average position).

2. Apply a more advanced filter

We're seeking for terms that are presently ranking well in Google but may be better. We'll need to apply an Advanced Filter to isolate the phrases for which we have a high ranking but not excessively so.

  1. Sort the report according to the ranks.

To sort the report, click the “Average Position” column heading. In order to see the 11s at the top, you'll have to click it twice.

  1. Go over the list, look for phrases, and double-check the rankings.

You'll notice that this report contains several unusual sentences right away. Things that appear to be unimportant. Don't be concerned about them. Every website has a ranking for irrelevant terms. Ignore them and keep searching.

Ideally, you'll come across some buyer-related keywords. Keep in mind that there are two types of keywords...

  • Phrases entered by people who are investigating a problem but aren't sure how they want to address it yet.
  • Dollar Signs Phrases sent in by people who know exactly how they want to fix their problem and are looking for a possible answer. They are frequently willing to spend money.

5. Double-check your rankings

To double-check your ranks, go to Google and type in the phrases. You'll see that "average position" and "rankings" are not the same thing. You may find that you are ranked higher than the report indicates. Sometimes you won't be able to see your site at all.

6. Look at the page to see how the phrase is utilised.

7. Enhance the page by indicating the phrase's importance.

The goal of search engine optimization is to demonstrate relevance. We use on-page SEO best practises to suggest relevancy, which we'll summarise here.

8. Improve the quality of your work!

9. Check your rankings after a few days.

Good advice?
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0
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Avatar for member Etdigitalmarketing
Etdigitalmarketing
Member (0 upvotes)

1. Look at the "Queries" report.
Let's start by identifying the phrases for which you're practically at the top of the search results. It's in this Google Analytics report: Queries > Acquisition > Search Console This report includes: • a list of all the phrases for which you have a ranking; and
how many times you've been found in Google (impressions)
the amount of times these words have brought people to your pages (clicks)
your position in the search results for the term (average position).
2. Apply a more advanced filter
We're seeking for terms that are presently ranking well in Google but may be better. We'll need to apply an Advanced Filter to isolate the phrases for which we have a high ranking but not excessively so.
3. Sort the report according to the ranks.
To sort the report, click the “Average Position” column heading. In order to see the 11s at the top, you'll have to click it twice.
4. Go over the list, look for phrases, and double-check the rankings.
You'll notice that this report contains several unusual sentences right away. Things that appear to be unimportant. Don't be concerned about them. Every website has a ranking for irrelevant terms. Ignore them and keep searching.
Ideally, you'll come across some buyer-related keywords. Keep in mind that there are two types of keywords...
Phrases entered by people who are investigating a problem but aren't sure how they want to address it yet.

Dollar Signs Phrases sent in by people who know exactly how they want to fix their problem and are looking for a possible answer. They are frequently willing to spend money.

5. Double-check your rankings
To double-check your ranks, go to Google and type in the phrases. You'll see that "average position" and "rankings" are not the same thing. You may find that you are ranked higher than the report indicates. Sometimes you won't be able to see your site at all.

6. Look at the page to see how the phrase is utilised.

7. Enhance the page by indicating the phrase's importance.

The goal of search engine optimization is to demonstrate relevance. We use on-page SEO best practises to suggest relevancy, which we'll summarise here.

8. Improve the quality of your work!
9. Check your rankings after a few days.

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Avatar for member testor
testor
Member (0 upvotes)

nice

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Avatar for member testor
testor
Member (0 upvotes)

focus on keywords,Meta Description and backlinks.

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