What is SEO &HOW TO DO SEO FOR BLOGS
What is SEO
Search engine optimization (SEO) is that the art and science of getting pages to rank higher in search engines like Google. Because search is one among the most ways during which people discover content online, ranking higher in search engines can cause a rise in traffic to an internet site .
The most important types are Technical SEO, On-Page SEO and Off-Page SEO.
IMPORTANT TIPS FOR HOW TO DO SEO FOR BLOGS
The best time to optimize your blog for SEO is when you creating it, but later you can always go back to it and improve old blog or article .If the blog is about business blog then it become more essential to rank it in SERP(search engine result page).
So Its very important to optimize your blog because its brings lots of traffic to your websites. Here we are going to discuss about some important points how to do SEO for blogs.
- Proper keyword research
- Distribute keywords properly throughout blog post
- Choose an effective blog post title
- Find Latent Semantic Indexing (LSI) keywords for your Focus keyword
- Internal Link
- Add image & video
- Add a meta description to your blog post
- Use readable URLS
- Create article that is easy to read
- Aim to get your in feature snippet
- Proper keyword research: Once you've got a blog post idea, you’ll have do some keyword research about the topic. This may assist you to know how people are checking out the topic in Google by typing such type of search phrases in search bar.
Find keywords that have high volume and are easy to rank. Apart from that, you would like to know the intent of the keyword, in order that it’s easy for you to write down the content which will satisfy the searcher.
To put it simply, keyword research is the most vital a part of SEO which you can’t ignore.
- Distribute keywords properly throughout blog post
Once you've got primary, secondary or relevant keywords, it's important to put them on right place where they will have most impact for humans and program crawlers indexing your content. Some of these places are
Title
Headings and subheadings
Introductory sentence
Concluding paragraph
Anchor text (text you hyperlink to other related pages on your site)
Title tags and meta descriptions
A word of caution: Don’t engage in keyword stuffing, which is that the act of filling your content with numerous keywords that it becomes difficult to read. Not only will this irritate your blog followers, it'll also get you penalized by Google. a few of strategically placed keywords will do the trick.
- Choose an effective blog post title
The title of your blog post is extremely important for search rankings.
A good blog post title makes your article more relevant to the search query. More importantly, it motivates users to truly click on your article once they see it in search results.
You can make your blog post title more SEO friendly by using your primary keyword within the title.
- Find Latent Semantic Indexing (LSI) keywords for
Semantic Keywords are those keywords that are associated with your primary keyword. They are also called LSI (latent semantic indexing) keywords.
The easiest thanks to find them is to easily enter your focus keyword in Google Search and scroll right down to rock bottom of the results. There you’ll find them listed as ‘related searches’.
- Internal Link
Internal links are an best medium to drive traffic from one page to other page of the website. It makes the visitor’s stay more time on your site, which is what you want as a website owner.
From the SEO perspective, properly placed internal links help the Google BOTS to understand your site structure and what it’s about, and which pages are most vital.
7. Add a meta description to your blog post
A meta description is an HTML element that describes and summarizes the contents of your page for the advantage of users and search engines. While meta data isn't as important for SEO rankings but still plays a big role in on-page SEO.
- Use readable URLS
This is a crucial aspect of SEO for bloggers especially. you'd never want your blog post’s URLs to seem like this:
www.gyanasishxyz.com/2021/post34768
Instead, you ought to make your URLs user friendly, in order that they look more like this:
www.gyanasishxyz.com/seo-guide/
The URL should be ready to show what the content is all about, and it should provides a basic idea about the subject .
- Create article that is easy to read
Readability is a crucial factor considered by search engines. Articles that are easier to read often rank above articles that aren't user friendly. studies found that users spend few second to make a decision whether or not they want to remain on a page or leave.
That’s a really short time to convince the user to remain on your page and scroll through. Only by improving readability of blog post, It'll make it possible
You can improve readability by using shorter sentences, smaller paragraphs, punctuation, headings, and bulleted lists. We recommend adding white space around text and use images to form your text look easier on eyes.
10.Aim to get your in feature snippet
Google has been trying to answer user questions as quickly as possible. As a part of this effort, they need introduced the featured result or answer box. This is the highlighted search result that appears on the highest . Google generates a custom snippet from the article’s content highlighting the part that their algorithms believe to be the solution of user’s query.
According to research conducted by Advanced Web Ranking, Answer boxes secure almost 32.3% CTR. This makes them immensely important for your SEO strategy.
There is no specific set of instructions provided by Google regarding how they might pick the featured snippet. Their recommendation is to enhance your content and confirm that it offers the knowledge users are seeking.
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