mgould asked
Member (0 upvotes)

Massive Traffic Drop Over Night

35k Wordpress Website

Typically gets million sessions a month

Traffic drop was 90% day over day

No manual action indicated

No change in robots.txt, meta robots or removal requests

A few recently added WP plug ins (Nitropack) but it has been disengaged

Only action was to remove ~4500 tag pages.

These tag pages had no traffic - ever and the articles they linked to were low authority /. no authority pages that received no traffic in 18 months. 

Avatar for member KnowOneSpecial
Moderator (84 upvotes)

If you're doing any link building, " STOP ".  

I would undo the removal of the pages.  Let the site sit a week or two and see if traffic comes back.

Then we can proceed with further analysis.

Good advice?
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